The Online Studio: Pinterest Ads & Campaigns

OLS is an AI-amplified creative design studio helping ambitious in-house teams scale high-quality creative. I've been working with them for over seven years — long enough to watch them double in size.

Working with OLS involves collaborating closely with designers and creative directors to produce high-converting Pinterest ads featuring strong, inspiring visuals, scroll-stopping headlines, and benefit-focused descriptions. Every day is different as they have hundreds of clients on their books, which means switching seamlessly from one TOV to another. The challenge is always balancing a clear brand message with content that genuinely inspires.

The studio consistently tests and refines its visuals and messaging – you can see some of its case studies here. There you'll find the La Mer Christmas campaign I worked on — it delivered some standout results: reviews up 137%, CTRs up 37%, database sign-ups up 15%, sampling up 174%, and engagement rate up 500%.